Marketing With Unicorns: Startup Marketing 101

Christina D. Warner
2 min readAug 11, 2021

Marketing is the lifeblood of any successful business. Whether it is a startup or an established company, marketing is a key component that will determine the success or failure of the company.

The startup marketing strategy is not about a one-size-fits-all approach. Rather, it’s about tailoring the marketing efforts to fit the needs of your startup.